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BoardRoom September/October 2010

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Does the right software cut expenses? If so, how?

Aspen software products are easily customized to the specific needs and applications of the private club market.  The open architecture and modular design allows for easy implementation, integration, and maintenance. The software has the ability to interface with other membership databases, financial /banking systems, marketing programs and online booking systems.  This flexibility reduces expenses and maintains the latest technology.  The suite of applications provides the necessary data used to make cost effective business decisions and operate efficiently.   More specifically, the software provides the tools to contact specific members that are interested in a particular activity, lesson program or upcoming event.  Also, our inventory monitoring systems allows the businesses within the club to track all item sales and turnover, while recording member spending history.  Aspen software solutions are designed to track all aspects of the private club business and reduce management expenses by collecting data and with customizable reports assist with scheduling activities, offering services and prioritizing staff.

How can technology leaders simplify and enhance the club experience for members?

Aspen software applications enhance the private club’s ability to communicate, motivate and market to the member and their families. Collaborative communication via newsletters, e-mail, texting, and message boards on the check-in screen keep the members informed and updated on all aspects of their membership as well as the club’s news and activities.  Our interactive software lets the members track their progress towards fitness goals, health statistics, spending habits and overall club utilization.  Our ClubRewards™ module is an incentive point program to reward your members for engaging in certain activities.  This ultimately increases participation in club events and encourages use of the club’s amenities and programs, thus creating a positive and rewarding experience for the entire family. 

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